With image analysis you are able to gauge quickly how your company is perceived. Find your strengths and weaknesses and compare your image with your competitor's. With the results of the analysis you receive, we will make concrete recommendations regarding communication measures and image care.
So that you know where you stand:
- Awareness: Recognition of the company and its products
- Associations with the company: What does the target group associate with the company?
- Strengths-weaknesses analysis: How does your company measure up to your competitors - in what aspects are they ahead of the game?
- Favouritism: In which company would doctors rather invest?
- Unmet needs: What expectations does the manufacturer have to meet?